What is
Quality Cannabis?
A Manifesto
Booklet Design • 2022
The way you seek out delicious small batch chocolate, eat organic, pesticide-free produce, or drink the small-batch wine, is the way you should seek out your cannabis. All of Solful’s cannabis products are sourced from local, small farms
in Humboldt who grow their cannabis outside and in harmony with the larger
eco-system that surrounds the plants. These farmers also grow produce and
other medicinal plants, and the way they nurture their cannabis is part of a larger way of life.
Solful asked me to design and curate a printed manifesto about quality cannabis for their San Francisco store, to better help customers understand why consuming quality cannabis matters and why these small farms in Humboldt county are so special, and worth supporting.
Taking inspiration from the Solful brand elements, beautiful photos of their partner farms, and the cannabis plant, I created a visual language that is meant to feel approachable and natural. Copies are currently available for customers in the San Francisco store.
Designed for Solful Dispensary
